Best Urologist – SEO Growth & Lead Generation for a Medical & Health Brand in Bangalore

Best Urologist is a specialized digital platform that connects patients with leading urology experts in Bangalore. The goal was to become a top-ranked resource for users seeking trusted and timely urological care, especially for conditions like kidney stones, UTIs, prostate issues, and male infertility.

🟧 Challenges:

  • Poor visibility on Google for location-based searches like “Best Urologist in Bangalore”
  • Low organic traffic from high-intent keywords
  • Slow mobile performance causing high bounce rates
  • Limited content on urology treatments and conditions relevant to Bangalore users

🟩 Understanding the Urology Landscape in Bangalore:

Our team performed deep research on:

  • Patient search behavior around local terms (e.g., “urology specialist in Bangalore”, “kidney stone doctor near me”)
  • Competitor performance (Apollo, Fortis, Practo, Lybrate)
  • Common treatment needs in urban Bangalore (e.g., laser kidney stone removal, prostate health)
  • Geo-targeted keyword intent and language preferences

This gave us insight to build a location-first, condition-focused strategy for high search impact and conversions.

✅ Our Strategy:

  • Technical SEO Fixes: Enhanced mobile speed (38 to 89), improved indexing, applied medical schema
  • Keyword Strategy: Targeted long-tail phrases like “best urologist for kidney stone in Bangalore,” “urology hospital near Indiranagar”
  • Content Marketing:
    • Developed city-focused blogs and landing pages
    • Answered real user queries around symptoms, treatments, and post-op care
  • Local SEO Enhancements:
    • Google Business Profile optimization with review prompts
    • Map pack targeting through NAP consistency and local citations
  • Landing Page Optimization: CTA-rich, multilingual support, WhatsApp chat enabled, treatment visuals
  • Conversion Funnel Setup: Tracked every click from organic > landing page > inquiry via phone/WhatsApp

📈 Results:

🚀 40% growth in organic traffic in just 5 months
📍 Ranked on Google Page 1 for 30+ Bangalore-focused urology keywords
📱 Mobile page speed improved from 38 to 89 (Lighthouse)
💬 2.5X increase in patient inquiries through integrated WhatsApp and web forms
🏥 Over 50 location-specific pages for top localities (Jayanagar, Koramangala, Whitefield, etc.)

Results