Dr. Omer Sheriff is a highly trusted Trauma Surgeon, Joint Replacement Surgeon, and Sports & Spine Specialist based in Kolathur, Chennai. The goal of our digital strategy was to position his practice as a top online destination for patients seeking expert orthopedic care across North and Central Chennai.
🟧 Challenges:
🟩 Understanding the Orthopedic Landscape in Chennai:
We conducted deep market and keyword research on:
This helped us craft a location-first, condition-specific content plan to drive visibility and patient engagement.
✅ Our Strategy:
📈 Results:
🚀 50% growth in organic traffic in 4 months
📍 Ranked on Page 1 for 20+ Chennai-specific orthopedic keywords
📱 Mobile speed improved from 40 to 91 (Lighthouse)
💬 3X increase in patient bookings via WhatsApp & website forms
📌 30+ geo-optimized pages targeting key localities like Kolathur,Perambur, kadirvedu, Ambattur, Madhavaram, and more.
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